Head of Marketing & Growth (Trading)

6+ years of marketing experience, with senior-level ownership of strategy and executionProven track record in fintech, trading platforms, brokerages, prop firms, or related industriesDeep understanding of trading ecosystems: retail/professional traders, prop firms, brokers, and platform dynamicsExpertise in paid advertising, marketing funnels, automation platforms (e.g., HubSpot, Infusionsoft/Keap, GoHighLevel), email marketing, and campaign performance optimizationExperience managing B2B and B2C acquisition strategies with demonstrated lead generation resultsC1 English level or higherSkillsB2B MarketingB2C MarketingPaid AdvertisingMarketing AutomationCRM PlatformsFunnel OptimizationEmail MarketingCampaign AnalyticsLead Generation Develop and execute marketing strategy aligned with growth objectives. Lead day-to-day operations and build scalable systems for consistent, measurable growth.Design and optimize B2B and B2C acquisition funnels targeting retail traders, prop firms, brokerages, and financial institutions. Monitor performance and improve conversion metrics continuously.Oversee campaign execution across paid advertising, webinars, email marketing, landing pages, video content, affiliate programs, partnerships, and social media. Ensure all campaigns are structured, measurable, and goal-aligned.Position the platform as a leading trading infrastructure provider. Maintain messaging consistency that communicates technological differentiation across retail and institutional segments.Coordinate internal teams, external agencies, contractors, and vendors to deliver projects on time at high standards. Present plans and performance results to leadership. Lead marketing strategy and execution for a trading platform serving both retail and institutional markets. You will build scalable systems that drive B2B and B2C growth, manage campaigns across paid, content, and partnership channels, and coordinate cross-functional teams to deliver measurable results. This role combines strategic vision with hands-on ownership of day-to-day operations, conversion optimization, and enterprise sales support in the fintech/trading sector. Influencer MarketingAi Marketing ToolsAfilliate Program Management